Blog

*Wheel builder Nick Sande not included FREE ONLINE SWEEPSTAKES - We're celebrating our 10th Anniversary by giving away a free wheelset! It's easy - you don't have to be present to win. It's free to enter.HOT SPECS! Astral Wanderlust rims with...

Sugar Wheel Works is turning 10! That means it's time to celebrate. Join us for an awesome parking lot party in our new home at Breadwinner Cycles in Portland. Saturday, May 42:00-6:00pm2323 N. Williams - Portland, OregonAll ages, family friendlyRain or shine EVENT...

Exciting growth is happening in the bicycle industry as Sugar Wheel Works joins forces with award winning custom bike builders Breadwinner Cycles for streamlined service and expanded expert quality. Breadwinner is also based here in Portland, with...

Hosted by Leah Benson, Gladys Bikes + Jude Gerace, Sugar Wheel Works JOIN US FOR OUR ANNIVERSARY PARTY! Live the Revolution: Love in Motion is a night of bicycle storytelling told live from the stage at the Alberta Abbey Theater in Portland. Every year,...

Racing is Oregon is strong. Our home state is fortunate to have a vibrant and constantly growing race community that extends from older adults all the way down to the next generation of cyclists thanks to the fine production of the Oregon Bicycle Racing...

TRADE IN SALE RUNS JANUARY 22-FEBRUARY 12, 2019 We're on a mission to get more people on hand built wheels and put quality wheels on the road! Did you know that some wheel systems aren't serviceable? For example, if you pop a spoke on an older Mavic Ksyrium wheel, it...

From our shop here in Portland, Oregon, we wish you a happy holiday season and we look forward to a bright 2019. As we close out the year, we wanted to take some time to reflect upon 2018. Let's kick it off with a note from Sugar Wheel Works founder and owner, Jude...

(THIS CONTEST HAS NOW ENDED) ADVENTURE AWAITS Set the date, find your crew and get out there to ride. When you've got the best gear, no route is too long and monstrous hills are simply tales to later tell.  Sugar Wheel Works, Selle Anatomica, Astral...

Jude was recently a guest on the Hear Her Sports podcast. You can hear the inspiring interview here. In the piece Jude covers a wide variety of topics about hand built wheels and running a specialized business, including engagement, turning out the...