Kimberlee Stafford

“I love my Sugar wheels. The day I got them, I got a PR on Rocky Butte, and have been consistently faster ever since. What a difference an awesome set of wheels makes!”




Sugar rider Kimberlee Stafford says her love of biking stems from being a bike commuter since age 10. “I love it all; road rides, gravel, racing cyclocross, a little mountain biking.”




As a busy commercial real estate attorney with Tonkon Torp, LLP, the opportunity to disconnect from the chaos of worklife is a much needed respite. 

“Whether it is an epic ride on forest roads, or just getting to the office. I love how biking “puts you in the moment, making you focus on your breath, turning over the pedals, taking in the views, and letting everything else go if only for the duration of the ride.”




One of Kimberlee’s most memorable rides on her Sugar wheels was the Cycle Oregon Classic 2019. 

“That ride had all the hits: Aufderheide, McKenzie Pass, Cascade Lakes Highway, Crater Lake – so many great roads, kept my spirits high even though it rained on us for 4 days straight. “

She says she’ll also never forget the first time she rode Japanese Hollow in Oregon.

“Such breathtaking vistas – it is really one of the most beautiful rides I’ve been on – a must do in the Spring while the hillsides outside The Dalles are still green.”

Intrigued? Check out the Japanese Hollow Route by Our Mother the Mountain on Ride with GPS.




Watch out for Kimberlee on the cyclocross course racing with Grouptrail Cycling Team. She also serves on the board of Oregon’s race facilitation organization OBRA.

Follow Kimberlee’s adventures on Instagram: @kimberleestafford


These Sugar wheels rolled through Northern Oman

Amy and James Thomas have been on a whirlwind of adventures with their Sugar wheels.

Sorella Forte

Sorella Forte

Team Sorella Forte is on a mission to encourage women to lead healthy, productive lives through recreational and competitive cycling

Amy Thomas

Amy Thomas

“I love to explore the less-travelled routes. I have my little gravel obsessions. I will spend an entire season devoted to exploring one area: Gifford Pinchot, Central Oregon, or my latest fascination: the Fifteenmile Creek area around Dufur.”

Sepie Moinipanah

Sepie Moinipanah

“The thing I love about cycling is the ability to experience your surroundings from a different perspective. You can cover more ground than on foot and slow enough to appreciate the nature around you.”

Jodi Gee

Jodi Gee

“Cycling has brought me through some pretty hard times including 3 major surgeries, and a continuing battle with thyroid cancer. My recovery is going so well that I’ll be able to run again soon. But the bike will always be my favorite, now!”

Shimran George

Shimran George

“There’s something spiritual about riding a bike and being able to think critically about how you can tackle challenges. Emotions are magnified tenfold. It’s a great time for reflection — and as humans I feel like being able to reflect and gain clarity are essential. Why not do it while pedaling for hours?”